Advertising, E-Content Consulting
As a business, what you say can be as risky as what you do. Our Advertising and E-Content consulting services provides practical guidance to help manage risks related to advertising language and internet content. A legal review of your marketing content can help identify language susceptible to false advertising, consumer protection, and infringement claims and provide concrete methods to reduce such risks. We are also skilled in prosecuting and defending competitive advertising and infringement issues.
Our Advertising & E-Content services include:
Reviewing and providing guidance on all types of marketing and promotional materials
Reviewing and providing guidance on all types of packaging and labeling materials
Regulatory compliance
Regulatory complaints, including FTC, CPSC, and others
Prosecuting and defending license, trademark and copyright infringement claims
Advertising, E-Content Consulting
The use of insurance to transfer risk from policy holder to insurance carrier is ubiquitous. While an insured’s goal may be limited to alleviating itself from or mitigating potential liability exposure, insurance carriers and claims professionals are tasked with managing both the insured’s liability exposure and claims expense in a way that promotes accurate reserve setting.
As defense counsel, we understand that insurance carriers and their claims professionals rely on us to provide accurate estimates of exposure and the likely costs associated with resolving a claim – whether by motion, trial or out of court settlement.
Our attorneys are highly skilled litigators; but where we truly excel is our ability to provide early, accurate exposure assessments coupled with reliable litigation budgets and to tighten the settlement range and budget during the course of a matter to avoid the worst case scenarios including the last minute “we need way more money to settle this case” phone call or an unforeseen runaway verdict.